INDIRA

Beauty, Made Brilliant

Fine Silver & Lab-Grown Diamonds

An old name. A new shine.

Early access is for our online store. Our Broadway shop is open as always.

The house

Indira is Sanskrit for beauty and splendour. It is also a name of Lakshmi, who governs wealth, beauty and good fortune.

For years, Indira Jewels has been the silver shop people came back to. That trust is the thing we value most, so we have kept the name and the history, and given both a new form.

Indira is now a house for fine silver and lab-grown diamonds. Pieces light enough for the office and the everyday, and considered enough to give on a birthday, an anniversary, a first job or a wedding.

Sanskritइन्दिरा

Malayalamഇന്ദിര

MeaningBeauty. Splendour. The radiance of Lakshmi.

What we make

Two things, done with care.

Rudraksha bracelet with silver caps and a silver Shiva centrepiece

Fine silver

In Indian tradition the moon rules silver, which makes it the moon's own metal. Our silver is designed to be worn, not saved for an occasion: to work, to dinner, every day.

Bracelet with round halo stones and marquise flowers on a sliding box chain

Lab-grown diamonds

Real diamonds, grown above ground. The same carbon and the same sparkle as a mined stone, made through pressure and process rather than dug out of the earth.

Made, not mined. Every lab-grown diamond is named as lab-grown on its tag and invoice.

Why Indira

A name you already trust.

A trusted house

Indira comes from A. Geeripai Jewellery, Broadway, a name families have trusted with their jewellery for years. New look, same people behind the counter.